Restructuring my rates

I’ve been shooting events for about 5 years and at the moment I’m billing $100/hr for shooting and $50/hr for editing. It feels a little strange to split the rates up especially when my client has no idea how much time I’m editing for, so when they get the invoice they just have to take my word for it.

I’m thinking of simplifying it to $150/hr for shooting, which includes editing. I think depending on the job it could be positive or negative, if I’m in tough light that requires lots of editing time then I’ll get screwed but on the flip side if not much edit is required then I’m making out pretty well.

I also considered just a simple flat day/half day rate, that’s what I do when I work on film sets as a DP. Thinking $600 for half day (4 hrs) and $1200 for full. The rate itself doesn’t change but the way I present my billing does.

I’m in a small town in Michigan so hourly rates are obviously not going to be LA/NY levels.

Wondering how others structure shoots. Also would be curious to know how you notify clients that your rates went up.

submitted by /u/Prize_Pin9211
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Usage/rights fee confusion from clientsI shoot commercial work in a relatively small Midwest market, like brand lifestyle shoots, events, your typical advertising photography array. After having a few clients go a little overboard distributing my images on countless marketing channels and to potentially hundreds of thousands of impressions, I’m really trying to hone in pricing for usage rights. I haven’t charged for usage thus far but certainly limit how and where they can distribute my images in my contracts, but now I’m running into confusion from clients when I include a “usage” fee in my quotes. These businesses are small (but definitely have money) and have only ever worked with freelancers that do creative work as a side gig and not as a serious full-time career, so when they see me include $500 or $1000 for usage licensing they are dumbfounded. “Usage? Aren’t we already paying you a day rate to shoot for us?” “So after a year we have to take these photos off our website?” It’s like they don’t understand the concept of getting compensated for usage, likely because it’s a small market and they’ve never had a photographer with the self respect to think of charging for that. It’s an awkward conversation when it comes up, and I’ve lost a gig because of it recently. Wondering how you all navigate pricing for usage? And also, how do you structure getting paid for it? Is it a one time flat fee? As an example, I have a client in the tourism industry who uses my images on their website with 8 million annual visitors, social media accounts with roughly 500k followers, and print marketing. How would you charge for this? submitted by /u/Prize_Pin9211 [link] [comments]

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Restructuring my rates

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